The following post was copied from our new movie website at www.43pounds.com
Friday 15th January marked two landmark events for Hive Films: the long-awaited premier of the movie ‘Zombie Undead’, and the beginning of filming the movie ‘43 pounds’. The full story of how and why the two came on the same evening will be unravelled through this blog over the coming months.
But first a word about Zombie Undead. Two of the four screenings so far have been sell-outs, with the others well on their way to being full. We’ve been fortunate to have good coverage in the media and enthusiastic responses from audiences.
The premier should surely have given us enough organisational challenges. Why then start filming ‘43 pounds’ on the same day? There were two reasons for that. The first is emotional rather than logical. It is the pleasing sense that the end of one journey is also the beginning of another, both for us and for the many people who have been following our work and the emergence of film making in Leicester.
The second reason is practical. The movie ‘43 pounds’ opens at the premier of a zombie movie. We had the main screen at Phoenix Square. We had a sell-out audience, who we hoped and guessed would be keen to volunteer as extras.
Zombie Undead was screened. The audience applauded and cheered. The production team did a Q& A session on the stage. And then we sprung the surprise. “We’re about to film the first scene of our next movie, right here, right now. If you’d like to be part of it, stay in your seats. If you don’t want to be, we’ll see you later in the bar.”
They could have all walked out at that point. Happily they all stayed.
You can see a short podcast from the premier here, including a glimpse of the director in action.
But why does the first scene of ‘43 pounds’ need to be at the premier of a zombie movie? The answer to that will have to wait for another post.